Can this tool run email and LinkedIn as one sequence with one stop condition. Including where each is the wrong choice, and where we have a commercial relationship it is declared before the verdict.
lemlist is the tool most teams should try first if they want one sequence to carry both channels, because the LinkedIn steps live on the same calendar as the emails and stop when the emails stop. The cost shows up when either channel needs to scale past a couple of seats.
Reply.io will put email, LinkedIn, calls, SMS and manual tasks on one sequence timeline, which is more orchestration surface than almost anything else in the category. The trade is that no single channel is the best version of itself.
We are an official Salesforge Expert Partner and we run it on client accounts, so read this one with the bias declared before the verdict. Its strength is owning the whole sending estate. Its multichannel story is assembled from a family of products rather than one native timeline.
Smartlead does not do LinkedIn and does not claim to. What it does is expose enough of itself through webhooks and an API that you can wire a LinkedIn tool to it properly, which makes it the most orchestrable email engine in the category.
HeyReach is LinkedIn only, which on a multichannel site sounds like a disqualification and is the opposite. It is the LinkedIn tool most obviously designed to sit next to an email engine rather than to replace one.
Instantly gets an email campaign sending sooner than anything else in the specialist category, and it puts sourcing, warm up, sending and the reply queue under one roof. What it does not give you is much help joining a second channel to it.